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    5. LANIT is the largest supplier of CRM systems

    Business

    LANIT is the largest supplier of CRM systems

    LANIT Group took first place in the ranking of Russian CRM providers by revenue for 2022, prepared by TAdviser. In total, 21 companies took part in the rating.

    In 2022, there was a redistribution of forces between vendors in the Russian CRM market. This is due to the massive transition to domestic software. Some developers offer inexpensive packaged CRM solutions, while others focus on selling and implementing their products independently or with partners. Independent integrators mostly focus on creating CRMs based on low-code platforms or open-source components. Products based on microservice architecture are popular, where an individual set of modules and solutions is created depending on customer requirements.

    According to TAdviser, the market volume of CRM systems in 2022 slowed down to 8% and amounted to 23.5 billion rubles. According to preliminary data for 2023, this figure will increase to 28.2 billion rubles. at a dynamics of 20%.

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