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Технологии

Microsoft productivity score feature criticised as workplace surveillance

Microsoft has been criticised for enabling “workplace surveillance” after privacy campaigners warned that the company’s “productivity score” feature allows managers to use Microsoft 365 to track their employees’ activity at an individual level.

The tools, first released in 2019, are designed to “provide you visibility into how your organisation works”, according to a Microsoft blogpost, and aggregate information about everything from email use to network connectivity into a headline percentage for office productivity.

But by default, reports also let managers drill down into data on individual employees, to find those who participate less in group chat conversations, send fewer emails, or fail to collaborate in shared documents.

“This is so problematic at many levels,” tweeted the Austrian researcher Wolfie Christl, who raised alarm about the feature.

Wolfie Christl
(@WolfieChristl)

This is so problematic at many levels:

— Managers evaluating individual-level employee data is a no go
— Any evaluation of group ‘productivity’ data can also shift power from employees to organizations
— Employee self control via MyAnalytics is the first step to normalization

November 24, 2020

Wolfie Christl
(@WolfieChristl)

— Not least, Microsoft gets the power to define highly arbitrary metrics that will potentially affect the daily lives of millions of employees and even shape how organizations function

November 24, 2020

“Employers are increasingly exploiting metadata logged by software and devices for performance analytics and algorithmic control,” Christl added. “MS is providing the tools for it. Practices we know from software development (and factories and call centres) are expanded to all white-collar work.”

In a statement, a Microsoft spokesperson said: “Productivity score is an opt-in experience that gives IT administrators insights about technology and infrastructure usage. Insights are intended to help organisations make the most of their technology investments by addressing common pain points like long boot times, inefficient document collaboration, or poor network connectivity. Insights are shown in aggregate over a 28-day period and are provided at the user level so that an IT admin can provide technical support and guidance.”

“We are committed to privacy as a fundamental element of productivity score,” wrote Jared Spataro, the corporate vice-president for Microsoft 365, in online documentation. “Let me be clear: productivity score is not a work monitoring tool. Productivity score is about discovering new ways of working, providing your people with great collaboration and technology experiences … For example, to help maintain privacy and trust, the user data provided in productivity score is aggregated over a 28-day period.”

But the response has not reassured all critics. “The word dystopian is not nearly strong enough to describe the fresh hellhole Microsoft just opened up,” tweeted David Heinemeier Hansson, co-founder of the office productivity suite Basecamp. “Just as the reputation of a new and better company was being built, they detonate it with the most invasive workplace surveillance scheme yet to hit mainstream.

“Being under constant surveillance in the workplace is psychological abuse,” Heinemeier Hansson added. “Having to worry about looking busy for the stats is the last thing we need to inflict on anyone right now.”

Employee surveillance “has really ramped up” alongside remote working during the coronavirus pandemic, as companies seek more oversight of workers away from the office, Dr Claudia Pagliari, a researcher into digital health and society at the University of Edinburgh, told the Guardian in September.

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