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Бизнес

iPhone 15 release: release date, price and new features

Apple will be hosting an iPhone 15 launch event called «Wanderlust» in California. Credit: APPLE INC HANDOUT/EPA-EFE/Shutterstock

In just a few days, Apple will unveil the latest additions to its iPhone lineup as the tech giant updates its flagship smartphone.

The US company will unveil its new iPhones Tuesday 15 and iPhone 15 Pro updated latest. iPhone 14 phones this year. An update to the Apple Watch line is also expected.

The iPhone maker will hold a presentation called «Wanderlust» at the Steve Jobs Theater in Apple Park in California.

The event comes at a pivotal moment for Apple as global demand for new smartphones has fallen to its lowest level in a decade. Apple is also facing the longest slump in smartphone sales since 2016, following a fall in iPhone revenue over the summer.

Here's everything you need to know about the iPhone 15 release:

When will the iPhone 15 launch and where am I May I see it?

The iPhone 15 event will take place on Tuesday, September 12 at 6:00 pm BST (or 10:00 am local time in California). You can watch the live broadcast on YouTube.

What is the release date for the iPhone 15?

Every new iPhone is usually announced on a Tuesday. Pre-orders will hit the Apple Store later this week, and on the iPhone 15, they're expected to start on Friday, September 15th. On Friday, September 22, the phone will go on sale in networks.

Apple is expected to release two iPhone 15 Pro models — one regular-sized iPhone 15 Pro with a 6.1-inch display and a larger iPhone 15 Pro Max model with a 6.7-inch screen — as well as two slightly less powerful smartphones — the iPhone 15 and iPhone. 15 plus.

Supply chain analysts have suggested that the release of the iPhone 15 Pro Max could come a little later than others, possibly in October. Bloomberg also previously reported that Apple may be rebranding the phone from «Max» to «Ultra».

What are the best new features of the iPhone 15?

The new iPhone 15 is likely to be a modest upgrade compared to it. to previous generations of the iPhone, which was first introduced back in 2007, although all four models will undergo changes from the iPhone 14 lineup.

While competing phone makers have brought back fingerprint sensors built into the phone’s screen or on back of the phone, Apple is not expected to follow suit.

The current iPhone 14 cost £849, while its iPhone 14 Pro starts at £1,099. Photo: AP Photo/Jae K. Hong, file

The iPhone 15 line will also come with an updated A17 Bionic microchip. The chip is expected to be Taiwan's TSMC's latest 3nm processor, according to a report in Japan's Nikkei newspaper. The more efficient chip should also increase the phone's battery life.

Analysts now expect all of Apple's iPhones to feature a so-called «dynamic island» screen design. This will get rid of the «notch» at the top of older models starting with the iPhone X. Instead, it will have an adaptive display around the camera with a hole punch at the top of the phone.

Nomura analysts believe that the cameras on the entry-level iPhone 15 and 15 Plus models will be significantly upgraded, including a more powerful 48MP wide-angle camera. According to Trendforce analysts, more advanced iPhone 15 Pro models will have additional improvements: they are expected to include a periscope camera lens that can provide more zoom. «The highlight of the show will be camera upgrades, a decisive factor that could tip the scales in favor of potential buyers,» analysts say.

The renders leaked on 9to5Mac suggest that all this camera hardware will result in even more «bulge» on the back of the phone. The glass screen will also curve slightly around the edges. Several reports also claim that the current mute button on the side of the phone will be replaced with a more versatile «action» button that can be programmed to perform various functions.

The company's iOS 17 software is expected, the latest update operating system will be released in time for the launch of iPhone 15. Among the new features is a journaling app, which Apple describes as “a new application for writing and remembering.”

How will the iPhone 15 charging cable change?

Perhaps the biggest change people will notice is the new charging cable and port.

Thanks to EU law in the iPhone 15 will use a USB-C cable. Credit: JULIEN VARNAND/EPA-EFE/Shutterstock

Apple was forced to stop using its own lightning charging cables due to EU law aimed at combating e-waste by introducing a common standard for chargers. The new rules were supposed to force Apple to make changes by 2024.

According to Bloomberg, the new iPhone will use a technology known as USB-C. European dictatorship forced Apple to make this transition globally, and not just be limited to the EU.

While this type of charging port has worked well for quickly charging phones, it may mean that some of your old cables won't come in handy anymore. However, some other Apple devices, such as the MacBook line, already use USB-C, and this standard is common to smartphones, including most Android devices.

What about the Apple Watch?

Apple is expected to will also use USB-C. upgrade your Watch line to the Apple Watch Series 9 with a more powerful processor. It remains to be seen if it will also update the Apple Watch Ultra, its sportier and more durable version first released last year.

With the move to USB-C on the iPhone, Apple is also expecting an update to the AirPods. At least he can update the charging case for a new wire type.

Apple fans will also be interested in any new details about Apple's previously teased VR headset, the Vision Pro. this summer, but it's not expected to be released until next year.

How much will the iPhone 15 cost?

We don't yet know how much the new iPhone will cost, but all indications are that it could go up a bit. more expensive. The current iPhone 14 was priced at £849, while its iPhone 14 Pro model starts at £1,099. Those prices made headlines last year after inflation pushed up the prices of new Apple phones. The iPhone 14 Pro jumped £150 over its iPhone 13 Pro equivalent, while the regular 14 was £70 more.

Barclays analysts expect the iPhone 15 line to cost more. the price is about $100 more for the iPhone 15 Pro and $100-200 more for the iPhone 15 Pro Max.

It remains to be seen if inflation will push prices further.

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