MOSCOW, December 7 Russian fashion designers and designers interviewed suggested that the color of 2024, according to the Pantone Color Institute, could be “cyber lime”, emerald green, various shades of khaki, and also «radiant red».
Five key colors of the year
Designer Alena Akhmadullina said that the key palette for 2024 includes five colors that could become the color of the year according to Pantone.
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“In fact, there are five colors that are predictive, key colors for 2024: these are bright, spectacular colors that are used in both women's and men's fashion. These are Radiant Red, Cyber Lime, Lipstick Pink, Hazel Brown and Natural Blue. “They make up the key palette for next year,” said the agency’s interlocutor.
Akhmadulina added that the color “apricot puree” will be a hit in the women’s wardrobe.
«»For the women's assortment, a hit color has emerged, which will appear in all collections to one degree or another — apricot puree, the most delicate, very effective shade of orange, which, perhaps, will not be the best-selling, but will be the most showcased,» — she clarified.
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