During the first quarter of 2024, the demand for goods in the “furniture” category at Megamarket almost tripled compared to the same period last year. In April, the assortment of the category became more diverse thanks to the entry into the marketplace of the online store of designer furniture divan.ru.
Now Megamarket offers products from the divan.ru chain, including cabinet furniture, beds, sofas, mattresses. More than 1000 products are available for order. The presence of divan.ru on Megamarket will give users additional privileges: increased cashback, seasonal discounts and promotions. Thus, for the first month, when purchasing at Megamarket, a brand position will receive a 15% cashback with SberSpasibo bonuses.
The furniture manufacturer began working at Megamarket under the “Delivery from the seller” scheme (Delivery by seller) – the store independently receives and processes incoming orders, stores goods in its own warehouses and delivers them to customers. Customers will be able to receive purchases in cities where the chain’s showrooms are represented: from the Leningrad region to the Novosibirsk region.
Ilya Prokofiev, director of DIY, auto, and household goods at Megamarket:< /b>
“Furniture is one of the popular categories on our marketplace. In the first quarter of 2024, the average receipt for orders for interior items increased by 66% compared to the first quarter of 2023. Our new partner, divan.ru, can now satisfy this interest. By purchasing stylish furniture, Megamarket clients will have the opportunity not only to decorate their apartment tastefully, but also to pay for future purchases on the marketplace using SberSpasibo bonuses.”
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