Connect with us

    Hi, what are you looking for?

    The Times On Ru
    1. The Times On RU
    2. /
    3. Business
    4. /
    5. 66% of Russians heard the phrase “I didn’t need it, ..

    Business

    66% of Russians heard the phrase “I didn’t need it, I have everything” in response to a gift

    55% of Russians do not know how to react correctly when loved ones playfully refuse gifts or instead of gratitude say that it was not worth the expense, says a Megamarket study.

    For most Russians, gifts are a mandatory attribute of the holiday: 76% of respondents buy them for a specific occasion: birthday, New Year, housewarming, wedding. Also, 73% of the audience note that they do this out of a desire to please another person, and 56% – to thank.

    Analysts note that 66% of Russians have heard at least once in response to a gift: “It wasn’t necessary,” “Why?”, “It would be better if I spent it on myself.” , “I have everything”. The majority of respondents noted that they treat such phrases with understanding, but 55% admitted that they do not know how to correctly respond to such phrases.

    “We believe that saying words of gratitude is not only important, but also pleasant. For example, Megamarket says “Thank you” to customers every day, awarding SberSpasibo bonuses – they can always be spent on new gifts for yourself and loved ones. Our new advertising campaign talks about this, and as part of it, until March 16, our corner is open in the Moscow shopping center “Aviapark”, in which everyone will receive a free gift wrapped in designer paper, the print on which will suggest the right words,” notesOlga Kazmina, Head of Brand and Marketing Communications at Megamarket.

    77% of respondents choose gifts on their own, without consulting the recipient. At the same time, the most popular criterion for choosing such a gift is benefit; it was noted by 50% of respondents. Originality and unusualness motivate only 26% of respondents to purchase. Humorous and intangible gifts, as well as those made by hand, are least in demand.

    Among women, the share of those who receive gifts “often” is significantly higher than among men. However, women themselves more often experience positive emotions from the process of giving and pay more attention to the design of gifts, wrapping them themselves. 31% of men surveyed use packaging services for this, and 34% completely refuse this step. It's interesting to note that 21% of all respondents decorate gifts using saved old gift bags, paper and decorative ribbons.

    More than 1 thousand men and women aged 18–60 years from all over Russia participated in the survey.

    Click to comment

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    Take A Look

    News By Date

    You may be interested in:

    Society

    A Russian citizen was arrested in Phuket and charged with illegal vehicle rental business and working in Thailand without official permission PHOTO: SAKHU POLICE...

    Politics

    Zelensky said for the first time that he is ready to negotiate with Russia before reaching the 1991 borders Photo: Global Look Press Ukrainian...

    News

    Kyiv Mayor Vitaliy Klitschko takes a photo with a Ukrainian fighter Photo: Gleb Garanich/Reuters Servicemen of the Svoboda battalion from the elite Rubizh assault...

    News

    Chioma Okoli asked her subscribers what they thought of Nagiko tomato mix Pregnant Nigerian businesswoman faces up to seven years in prison In custody,...